What This Record €18M Sale in La Zagaleta Means for Marbella’s Luxury Real Estate Market

By Artur Loginov on - 9m. reading time

We’re proud to announce a new record-breaking sale in La Zagaleta—a plot of land with an asking price of 18 million euros sold by our Senior Property Advisor Bruna Karla Kruger in June 2024. This unique plot (ref: D2196) had a total size of 14,000 square meters and represents a significant milestone for us and for the high-end real estate market in Marbella.

Such a sale reinforces the strength and prestige of La Zagaleta as one of Europe’s most exclusive residential areas. This sets new maximum highs and consolidates the prices even further.

As with any exceptional sale, the real value lies not just in the numbers, but in what this means for the broader market. This particular transaction reflects a trend we’ve been seeing for some time now: Marbella’s luxury real estate is more desirable than ever. Buyers are willing to invest in properties that offer both privacy and an unparalleled lifestyle, and this sale highlights the increasing confidence and strong demand in the area.

This transaction also further consolidates the sale price of land. Properties in Zagaleta now reach 1.285 euros per m2. While this is probably not a record high, as there are some much smaller plots that have been sold at higher rate, but still is at the top level of known transactions currently.

The Importance of Breaking Records

This isn’t the first time we’ve broken records in La Zagaleta.

Just a few years ago, in 2021, we facilitated the sale of our exclusive listing, Villa Cullinan for 32 million euros. That sale set a new bar, and three years later, we’re seeing the effects.

These high-profile transactions do more than just attract attention—they consolidate the market, boost confidence, and open the door for future sales of this calibre. This sale demonstrates how confident buyers are in the long-term value of Marbella’s luxury real estate, further reinforcing this community’s position as a secure and sought-after investment.

When a buyer steps forward to make such a significant purchase, it creates a snowball effect. It’s easier for the next buyer to follow, knowing that the precedent has been set. This kind of momentum is crucial in a market like Marbella, where ultra-high-end properties are limited.

Each sale of this nature reduces the available stock, driving up the value of other properties and reinforcing the area’s status as a top-tier luxury destination. That’s why it’s extremely important to communicate such sales on the open market.

What Sets This Plot Apart

While the sale of this plot is notable for its price tag, the land itself holds unique potential. Located in La Zagaleta, the plot spans 14,000 square meters, with permissions to build a single villa on it.

It’s a blank canvas, offering the buyer the chance to create a one-of-a-kind masterpiece. In fact, the inspiration for this purchase was partly driven by the success of Villa Cullinan and the visionary work of local architect Diego Tobal.

His innovative designs have become synonymous with high-end, exclusive architecture in Marbella, attracting buyers from all parts of the world who are eager to make their mark with a statement home.

This plot due to its location, shape, topography and views, presents the opportunity to build a villa that could redefine the luxury landscape in Zagaleta, just as Villa Cullinan did in 2020 when we launched it on the market. With construction potential reaching over 3 thousand square meters, including extensive basements, the future home could easily surpass 5,000 euros per square meter in construction cost.

The estimated cost of the asset is above 30M euros, with the potential to be one of, if not the most exclusive properties in Marbella.

The Long-Term Impact on the Market

Each record-breaking sale in La Zagaleta doesn’t just benefit the buyer—it reverberates throughout the entire Marbella real estate market. Such sales strengthen the market’s position, attract more high-net-worth individuals, and secure Marbella’s status as one of the world’s most desirable luxury real estate locations.

The rarity of these high-end plots only adds to their allure, with Zagaleta, Sierra Blanca, and the Golden Mile offering a finite amount of land. As Mark Twain famously said, “Buy land, they’re not making it anymore.”

This sale also sets the stage for future developments.

We’re currently working with other unique properties in La Zagaleta and surrounding areas. This includes a 16M euro plot with the potential for multiple villas or even luxury apartments in Sierra Blanca. These kinds of unique opportunities continue to elevate Marbella’s real estate market, offering investors a safe, long-term return on investment.

The international appeal of Marbella is stronger than ever, with buyers from the U.S., Middle East, and Asia now viewing the region as a premier destination for luxury investment.

Conclusion: A Milestone for Drumelia and La Zagaleta

At Drumelia, we’re proud to have been part of this record-breaking sale. It’s not just about the numbers—it’s about contributing to the growth and prestige of the Marbella real estate market. Each sale like this strengthens the foundations of our industry, making it more attractive for future buyers and investors. We’re excited to see how this plot will evolve into a truly iconic property, further cementing La Zagaleta’s reputation as a world-class destination for luxury living.

For Drumelia, this sale isn’t just a business milestone—it’s a testament to the expertise and dedication of our team, reaffirming our commitment to leading the market and setting new benchmarks in luxury real estate.

As we continue to set new records and raise the bar, we look forward to what the future holds for both Drumelia and the Marbella real estate market as a whole.

Properties in Zagaleta Represented Exclusively by Drumelia

Throughout the years, many owners have trusted us to sell their property in La Zagaleta. Likewise, many buyers used our services to find their new home. That’s why Drumelia has become a reference agency for people looking into La Zagaleta. It’s also why we pushed to the Top 5 list on Google.

In terms of sales, last year we sold 8 houses ranging from €6M up to almost 15M.  Three of these homes were under exclusive contract with Drumelia and five were with direct clients of Drumelia.

You can read more here.

Here are 6 properties currently for sale in Zagaleta where Drumelia acts as an exclusive agency:

Casa Olivo

  • Beds: 6
  • Baths: 7
  • Plot: 5.922 m²
  • Built: 1.103 m²
  • Asking Price: € 4.990.000
  • Reference: D3875

Casa Olivo is a private mansion that is flawlessly integrated into the surrounding nature. With a calm, cozy interior and a constant connection to the lush landscapes nestled around the home, it is a perfect representation of living harmoniously.

The country-style kitchen, spa area, and one-of-a-kind furnishings make this home a spectacular luxury getaway in the hills of this top-rated golf area.

Villa Serena

  • Beds: 6
  • Baths: 7
  • Plot: 4.017 m²
  • Built: 862 m²
  • Asking Price: € 7.990.000
  • Reference: D4046

Villa Serena is a modern home with unprecedented views of the Mediterranean. With an exquisite blend of Mediterranean elements and Scandinavian design, this airy home leaves a bright and idyllic impression.

With unending natural light, constant sea views, and an infinity pool overlooking the rolling landscape, this is one of the most unforgettable homes in La Zagaleta.

Villa Eden

  • Beds: 8
  • Baths: 8
  • Plot: 6.847 M²
  • Built: 1.674 M²
  • Asking Price: € 10.900.000
  • Reference: D4039

Villa Eden is a newly renovated villa that hosts a classic luxury feel with a delightful Andalusian twist. From the dedicated wine cellar to the breathtaking column archways, this is a privileged home in La Zagaleta.

This home enjoys seaside views, a private game room & bar, and an elegant kitchen with cozy breakfast nook that makes for the perfect way to enjoy the warm Marbella mornings.

Coming in January 2025

  • Bedrooms: 6
  • Bathrooms: 7
  • Built: 1.050 M²
  • Plot: 6.106 M²
  • Asking Price: € 11.500.000
  • Reference: offline listing

This is an elegant villa currently under construction and will be available in the near future. The property enjoys excellent views of the sea and the mountains. It offers luxury features such as a double high ceiling in the living room, a spa area with a sauna and hammam, a private gym and massage room, etc.

Nestled in the luxurious complex of La Zagaleta, with very high-quality lifestyle and security, it is the perfect home to enjoy your holidays.

Villa Selini

  • Beds: 8
  • Baths: 9
  • Plot: 3.410 m²
  • Built: 1.250 m²
  • Asking Price: € 17.500.000
  • Reference: D3894

Villa Selini is one of the newest properties in Zagaleta with an unparalleled modern touch. The developers have gone all out to create a spacious open floor plan, a modern terrace, and a waterfall-style infinity pool.

A safe investment in the gated community of La Zagaleta, properties as phenomenal as Villa Selini are hard to come by. The home will be completely finished by summer of 2025, just in time for your next holiday.

Casa Valentino

  • Beds: 7
  • Baths: 9
  • Plot: 4.651 m²
  • Built: 1.700 m²
  • Asking Price: € 22.500.000
  • Reference: D3870

Casa Valentino is an expansive home that perfectly encapsulates the extravagance of a luxury lifestyle in Marbella. It offers panoramic views of the lush mountains and the sea, an inspiring entrance hall, and absolute privacy.

Read more about the secluded urbanisation of La Zagaleta, one of the most exclusive and prestigious gated communities in Europe, in our Area Guide or watch our video area tour here.

Artur Loginov
CEO & Partner Artur Loginov

Artur Loginov is the CEO of Drumelia Real Estate. He has over a decade of knowledge and was awarded the…